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PUBG Mobile surpasses Fortnite with 166 revenue growth during Black Friday week

In a first, PUBG Mobile saw a revenue boost of 166 percent and surpassed the revenue of Fortnite on iOS during Black Friday week, keyword-based App Ranking tool SensorTower has revealed. According to SensorTower‘s Store Intelligence data, although PUBG Mobile grossed only 20 percent less than Fortnite on iOS during the week, it was able to surpass it in earnings on two of the seven days, November 21 and November 22. SensorTower says that the estimated worldwide player spending across both the App Store and Google Play was up 2.7x last week in comparison to the week before that. This represented 166 percent boost from just $4.5 million to an estimated $12 million for the mobile version of PUBG. “This was 43 percent more than rival Fortnite grossed on iOS devices during the same period, marking the first week since PUBG Mobile began monetising in April that its player spending eclipsed that of the Epic Games developed title,” SensorTower noted. If we further break down the revenue, PUBG Mobile was averaging an estimated $1.7 million each day in revenue, while Fortnite was earning around $1.2 million per day on iOS devices by the end of the week. Interestingly, this trend shocked some of them because reportedly there weren’t any driving forces behind the sudden boost in revenue. Both games are free to download and only supported by microtransactions. PUBG has been installed over 100 million downloads from Google Play Store and is the number 3 strategy game on App Store. Currently, the PUBG Mobile Star Challenge global finale is underway at the Festival Arena in Dubai. The total prize pool on offer is $600,000 which approximately Rs 4.25 crore. The winners of the regional finale will get $20,000, while the two runners-up get $15,000 and $10,000 respectively. Winners will also get a contract to become an official streamers. Tickets for the event can be purchased for AED 35 (approximately Rs 700). If you are a noob when it comes to playing PUBG and want to unlock the antidote to that sulky feeling, you can check out our beginners guide here. If you wish to become better at playing PUBG Mobile and need information on the most lethal weapons/guns in the game, you can check our story here.

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